Faith Popcorn is a world-renowned futurist and the founder and CEO of Faith Popcorn’s BrainReserve, the futurist marketing consultancy she established in 1974. Fortune Magazine famously dubbed her the “Nostradamus of Marketing” due to her uncanny ability to predict the trends that shape global consumer behavior. Faith is best known for identifying “Cocooning”—the trend of people staying home to shield themselves from the stresses of the outside world—long before it became a cultural reality. With a documented 95% accuracy rate in her global trend predictions, she is a vital advisor to over half of the Fortune 500.

An award-winning author and creator, Faith’s bestselling books include ‘The Popcorn Report’ and ‘Clicking,’ which have served as foundational texts for marketing and business strategy for decades. She leads a global Futures advisory firm that works with world leaders and multi-national firms to help them explore and lead the next generation of consumer culture. Her “BrainReserve” is trusted by respected organizations including American Express, Coca-Cola, Johnson & Johnson, and Nestlé to navigate the implications of emerging technologies and societal shifts.

As a highly sought-after international keynote speaker and mentor, Faith collaborates with global boards to dismantle legacy thinking and replace it with long-term resilience. Her ability to identify, analyze, and communicate the implications of “Culture-Scanning” is unparalleled. She helps audiences look beyond the immediate noise of innovation to see the deep emotional and social shifts that define long-term success. Her mission is to help organizations create a sustainable future where brands serve the changing needs of humanity irrespective of their background or circumstances.

Regularly featured in global media including The New York Times, TIME, and the WSJ, Faith’s mission is to help leaders upgrade their foresight to navigate the next era of human evolution. Whether advising CEOs or coaching executive teams on “Futurizing” their brands, her approach remains grounded in rigorous scanning and a relentless drive toward understanding what comes next. She provides the critical strategic perspective required for the next decade of progress, ensuring that technology and human values remain in harmony.